Hello everyone, this time I want to introduce a new project. Let's look at the IOU project, the upcoming project:
About IOU
IOU Platform: Empowering Blockchain Merchants and Consumers with decentralized and secure Peer-to-Peer technology
The global eCommerce market has
undergone explosive growth over the past couple of years and looking
ahead, its future looks bright. After reaching $2.3 trillion in 2017
(U.S. dollars) in global e-retail sales, it is poised to grow up to
$4.48 trillion by 2021 (U.S. dollars). This expansion has been primarily
driven by consumers using their mobile devices to buy goods and
services.
But in this ultra-competitive
environment, finding and acquiring new customers can be a huge challenge
for Merchants, especially as brand loyalty is diminishing: 53% of
adults living in high-income households claim they are willing to switch
brands in order to use a coupon. Players in this market also endure
challenges such as keeping customer loyalty, achieving profitable
long-term growth, and choosing the right technology and partners—to name
a few.
To combat these hurdles, change is
on the horizon as blockchain technology’s evolution is radically
changing the way many markets operate. Important USPs of blockchain such
as transparency, coherence, cost-effectiveness and effective
integration with processes at all levels of business bring the
e-commerce market endless opportunities.
And now with the explosive
combination of e-commerce, blockchain technology and cryptocurrencies,
IOU Platform will provide even greater opportunities to the market.
GLOBAL DIGITAL E-COMMERCE TRENDS
- TOTAL POPULATION : 7.476
- BILLION URBANISATION : 54%
- INTERNET USERS : 3.773
- BILLION PENETRATION : 50%
ACTIVE SOCIAL
- MEDIA USERS : 2.789
- BILLION PENETRATION : 37%
- UNIQUE MOBILE USERS : 4.917
- BILLION PENETRATION : 66%
- ACTIVE MOBILE SOCIAL USERS : 2.549
- BILLION PENETRATION : 34%
GLOBAL E-COMMERCE REVENUES NUMBER OF PEOPLE PURCHASING VIA E-COMMERCE : 1.61
BILLION E-COMMERCE PENETRATION (NUMBER OF PURCHASERS VS. TOTAL POPULATION) : 22%
TOTAL VALUE OF GLOBAL E-COMMERCE MARKET IN 2016 (IN US$) : $1.915
TRILLION AVERAGE ANNUAL E-COMMERCE REVENUE PER USER IN 2016 (IN US$) : $1,189
IOUX TOKENS UTILIZATION
Merchants must pay 5% Gas fee in
IOUX Tokens for every IOU offer issued for Consumers (in addition to the
5% Fee on any purchases made by other crypto currency, while purchases
made by IOUX Tokens would be exempt). In exchange, to provide incentives
for the IOUX Token holders every IOUX Token transaction would be
granted additional 5% Discount to the Consumers. Additional 20 Loyalty
Tokens would be given equally each time to both Merchants and Consumers
after accumulating transactions of 1000 Tokens.
Merchant would also have an option
to Guarantee the Service and issue refunds of payments if product or
service offered by their IOU offers was not satisfactory. Thus
additional IOUX Tokens would be escrowed until the completion of the
term of the IOU Offer. During issuance of IOU offers, Merchants must
agree to the Token Discount, Service Guarantee and Gas Fee Terms. This
structure would ensure high utilization and demand of the IOUX Tokens.
IOUX TOKEN STRUCTURE AND ICO BONUSES
- 800,000,000 : IOUX TOKENS ISSUED
- 800 IOUX TOKENS = 1 ETH
- 600,000,000 Tokens will be frozen and would only be released as needed for company expansion, Marketing and Loyalty Programs to maintain token liquidity (up to 10% per year).
IOUX TOKEN DISTRIBUTION POST ICO (EXCLUDING FROZEN TOKENS) and BUDGET ALLOCATION
ROADMAP
MAR 17 : Market Research
MAY 17 : Feasibility Study
JUN 17 : Prototype Design
JUL 17 : Development Environment Setup
Start Implementing Existing Loyalty System Modules into Blockchain Environment
AUG 17 : Start P2P IOU Exchange Development
SEP 17 : Phase I: Module Testing and Q/A
OCT 17 : Finish P2P IOU Exchange Development
NOV 17 : Start Mobile Application Development
Start Phase II: Loyalty Project Development
AUG 18 : Finish Phase II: Loyalty Project Development
Start Phase III: Loyalty Project Development
PRE-ICO / White-Listing
SEP 18 : Start ICO / White-Listing
DEC 18 : Finish ICO / White-Listing
Finish Phase III: Loyalty Project Development
Exchange Listing Initiative
JAN 19 : IOU Loyalty System Testing Q/A
FEB–MAR 19 : IOU Closed Beta Release
APR 19 : IOU Beta Release
Start EMEA Marketing Expansion Campagn
JUN 19 : End Beta — IOU v. 2.0 Release
AUG 19 : Finish EMEA Marketing Expansion Campagn
SEP–DEC 19 : APAC Marketing Expansion Campagn
JAN–MAY 20 : North America / Iberia / Latin America Marketing Expansion Campagn
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